Jeffrey Kamikow - New York



Jeffrey Kamikow is a digital marketing expert and revenue strategy executive who was an early adopter of mobile ad networks and boasts more than two decades

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Jeff Kamikow | Telling a Story with Your Mobile Ad

If there is one thing that could really annoy a potential customer, it’s giving him or her the same ad to look at over and over again. There is certainly something to be said about ad repetition in some mediums. You hear a jingle on the radio or see the same pitch guy on a commercial, and it could create a level of familiarity that could improve the brand. This is not the same with mobile ads. Mobile users want ads that they can engage with. For example, you can have an ad that utilizes some form of gaming that keeps the user interested. However, if the same user is given an ad with the same gaming feature over and over again, he or she will eventually get bored with it.  Jeff Kamikow is a mobile advertising expert  who has produced mobile ads of all kinds. He would argue that a company’s mobile advertising strategy must consist of fresh content all of the time that tells a story. So how can you accomplish this? There are a number of tools available today that allow ...
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Jeff Kamikow Provides Tips for Advertising on Facebook

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Is Facebook cool again? Nobody knows for sure, but the social networking giant is certainly still making a lot of money. Its money is coming in the form of mobile advertising. In total, there are about three million advertisers on Facebook. There are about another 500,000 advertisers on Instagram, the photo-sharing social media platform that Facebook owns and made open to advertising last year. Facebook made over $17.9 billion dollars last year. According to Mashable, 84% of that came from mobile advertising. Mobile advertising expert, Jeff Kamikow , would tell you that Facebook advertising is essential to any media campaign. There are so many new ways to create an engaging ad and track that ad’s traffic to determine its success. If you are new to advertising on Facebook, you might not know where to start. In order to advertise effectively on Facebook, here are a few tips you might want to keep in mind: Try Out Different Designs : Going with your instinct is fine with a lot of things. ...
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